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Your app·Your brand

Your logo. Your name. Your app.

Imagine the impression left on your clients and leads when they see you in the App Store.

Early access membersreceive a custom app mockup, priority onboarding, and founding launch pricing. Send us your brand's logo, name, and colors — we build & submit it to the app stores.

Cassie avatarGeorge avatarJulz avatarKurt avatarTeiyana avatarHans avatarMyria avatar
Coaches worldwide love Fitsly
Your branded coaching app listed in the App Store
Branded coaching app dashboard
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App iconYour brand
The difference a branded app makes

Your clients should remember your brand — not the platform.

01

Your clients remember your brand

When clients share the app they use with friends, your coaching business should be the name they remember — not the platform behind it.

02

Stand out from other coaches

A branded app helps your business feel more established, professional, and recognisable than a shared coaching platform experience.

03

Premium brands attract premium clients

High-value coaching deserves a polished client experience that builds trust, strengthens perception, and supports premium pricing.

Your app · No Fitsly branding

From the home screen to the App Store — it’s all yours.

Your clients download your app, tap your icon, and see your brand every time they open it. From the splash screen to push notifications, there’s no Fitsly branding anywhere.

1
Your own app icon & name. Your clients see your logo and app name directly on their home screen.
2
Your branded splash screen. The entire experience feels custom from the moment the app opens.
3
Notifications come from you. Check-ins, programs, and messages appear under your brand — not ours.
Your Brand§ 02 / Home screen
Home screen mockup
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1
Your Brand
Your iconin their pocket
Your nameon their home screen
Your appon their lock screen
Same Engine·Your Brand

Same engine. Your badge on the hood.

Everything your clients already love about Fitsly — fully branded as your own app across iPhone, Android, the App Store, and beyond.

Side A · The engine

Everything in Fitsly.

  • Training & workout programmingIncluded
  • Nutrition & macro trackingIncluded
  • Client messaging & check-insIncluded
  • Progress tracking & wearable syncIncluded
  • Payments & subscriptionsIncluded
  • Community groups & client engagementIncluded
  • Every new Fitsly feature updateIncluded

Side B · The brand

Fronted by you.

  • Your logo & app iconYours
  • Your brand colours throughout the appYours
  • Your name on the App Store & Play StoreYours
  • Your own splash & loading screensYours
  • Your business listed as the developerYours
  • Your push notifications & messagingYours
  • Your clients downloading YOUR appYours
How It Works·Four Simple Steps

From your brand to the App Store in four steps.

We handle the technical work — you handle being the coach. When we launch white-label, your app goes live within roughly 14 days.

01
Today · Waitlist

Join the white label waitlist.

Get a free branded app mockup with your logo, colours, and app name before launch.

02
Day 0 · Launch

Send us your brand.

Upload your logo, choose your app name, and customise your app colours and splash screen.

03
Day 1–10 · Build

We build and submit.

We prepare your branded iOS & Android apps, create your store listings & handle submissions.

04
Day 14 · Live

Your app goes live.

Your clients download your branded app directly from the App Store and Google Play.

Early-bird pricing·Limited time

Pays for itself with one retained client.

Public pricing for white label increases after launch. Founding members keep their rate for life.

Fitsly White-label · Add-on

Everything in Fitsly — under your own brand.

White-label is added on top of your existing Fitsly subscription and scales with your active client count.

  • Your own App Store & Google Play listings
  • Your logo, colours & splash screens throughout
  • Crash monitoring & app health tracking included
  • Access to future Fitsly app versions
  • Branded app refreshes available every 60 days ($99/update)

From

Launching at $249/mo

$199/mo
Founding member rate

Your Apple and Google developer accounts have their own fees — $99/yr to Apple, $25 one-time to Google.

Founding members keep their $199/mo rate permanently while subscribed.

★★★★★

Trusted by coaches worldwide.

Cassie
Cassie
🇦🇺 WA, Australia
★★★★★

Already prefer it over Trainerize so will keep working on moving things over, you've done fab with putting everything in there! It's like a blend of every app, no one has everything you need — until now

Julz Yap
Julz Yap
🇦🇺 SYD, Australia
★★★★★

This app has completely transformed the way I coach my clients. It streamlines my business, so I spend less time on manual tasks and more time focusing on actually coaching my nutrition clients.

Teiyana Patterson
Teiyana Patterson
🇳🇿 New Zealand
★★★★★

The user experience, the direction of the brand, and where the industry is heading… it aligns really well with where I see online coaching evolving over the next few years and beyond.

Myria
Myria
🇦🇺 QLD, Australia
★★★★★

All the updates that you've rolled out are unreal and I'm so so in awe of how good it's all looking right now. I truly love this appso much and it's made my business run so much better!!

Kurt Heeren
Kurt Heeren
🇺🇸 LA, United States
★★★★★

I've used all the other coaching apps, and Fitsly is a step above. It's modern and streamlined, with updates rolling out fast and a team that truly listens. A refreshing change from what's out there.

Kate Collins
Kate Collins
🇦🇺 VIC, Australia
★★★★★

I'm so in love with Fitsly—it's genuinely got me excited for online coaching again. I LOVE what you're building.So glad I finally jumped in—I'm honestly obsessed with how everything is coming together.

Hands down the best designed coaching app I've used. Everything is intuitive and efficient. The team ships updates fast and actually listens to feedback—it's refreshing to see features I requested go live.

George Symeou
George Symeou
🇦🇺 VIC, Australia
FAQ·The Honest Answers

The questions every coach asks first.

Plain answers. If yours isn't here, send us a message via chat support and we'll reply within a day.

Join the waitlist·Free mockup included

Get ready to charge what you're worth

Drop your email and we'll send a free branded-app mockup and your pre-launch rate locked in.

By joining the waitlist, you agree to our Privacy Policy and Terms. We'll only email you about the white-label launch.